Design/Styling

CATIA Design/Styling for Product Excellence

From product to transportation industries, the style & design of the product plays a major role in its success on the market. Develop shape & material creativity, reach a high level of surface sophistication & quality, and get the right decision tools with physical & virtual prototypes. These are the key elements of CATIA Design/Styling to boost design innovation.

From 3D sketching, subdivision surface, Class-A modeling to 3D printing, reverse engineering, visualization and experience, CATIA Design/Styling provides all the solutions for design creativity, surface excellence and product experience.

Key Benefits

  • Industrial Design: whether starting 3D ideation from scratch or from 2D sketches, industrial designers can manipulate shapes with unrivaled freedom and take advantage of a true creativity accelerator to explore more ideas in the early conceptual phase.
  • Advanced Surface Modeling: fully addresses the Automotive Class-A shape design process with a solution for surface refinement that integrates industry-leading Icem surfacing technologies. Delivers a powerful and intuitive suite of tools for modeling, analyzing and visualizing aesthetic and ergonomic shapes for the highest Class-A surface quality.

Design/Styling Subdisciplines

Design/Styling

Advanced Surface Modeling

High quality surface modeling is essential for successful product design. To produce a reliable surface model at the first attempt, the modeling software has to be able to implement the most advanced mathematics for G0 to G3 quality surfaces, curves and forms. To ensure the designer and the engineer get the results they really need; the software has to do this dynamically and interactively. CATIA provides the most advanced surface modeling products: CATIA Icem and ICEM Surf.
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Design/Styling

Industrial Design

With intense competition in consumer markets, product style and design are strategic for success in product sales. Making innovative, appealing products, available quickly on the market to follow consumer trends, is a key business success factor. To meet this challenge, design studios require leading edge technologies and methodologies to accelerate creative and decision workflow, to boost design innovation. CATIA Creative Design address the product development process with a dedicated, integrated and complete creative solution, for you to express your creativity and invent the products your customers are dreaming about.
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Design/Styling

Product Experience

With the actual intense competition on the market, the competitive advantage by design becomes a key factor for business success. Having appealing product, right on time on the market requires styling and design studios to redefine their design process. Designers face the daily challenge to create and convince about the design intent, but also to share and collaborate globally and with other departments, as well as to improve the product’s perceived quality. With CATIA Design Experience portfolio, the decision-making process is facilitated thanks to its digital and/or physical prototypes.
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Design/Styling Roles

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Design/Styling RolesCATIA Design/Styling for Product Excellence

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Explore More CATIA Disciplines

Catia Engineering Discipline

EngineeringCATIA Engineering Excellence

As products and experiences continue to increase in complexity, performance and quality targets are becoming more demanding. CATIA answers that challenge, enabling the rapid development of high-quality mechanical products.

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Catia Systems Engineering Discipline

Systems EngineeringMastering the Cross-Discipline Systems Development Process

Developing smart products has never been more challenging.  Developers need an integrated systems engineering approach that enables them to manage the complete development process.  Requirements engineering, systems architecture definition, detailed modeling and simulation of complex systems and the development of embedded software all need to be mastered in the context of the complete product.

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Catia Construction Aec Engineering Discipline

ConstructionDigital Continuity For Buildings And Infrastructure

The design and engineering processes for construction requires close collaboration among multiple participants across all project phases. Additionally, increasingly complex construction projects require that all teams rely on 3D as a common language to facilitate collaboration and reduce rework between phases.

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